The Guyana Elections Commission (GECOM), with support from the United Nations Development Programme (UNDP) and the United Kingdom, crafted new strategies to strengthen electoral communication during a one-day workshop aimed at boosting transparency ahead of the 2025 elections.
The one-day workshop was held at the United Nations House in Georgetown.
According to a release, the initiative reflects the shared commitment of GECOM, UNDP and the UK to fostering transparent, inclusive, and credible electoral processes. The workshop was designed to enhance GECOM’s strategic communication capacity in the lead-up to the 2025 election, with a focus on improving participants’ understanding of effective civic and voter education strategies, building capacity to anticipate information needs and maintain proactive media relations, and strengthening institutional readiness for crisis communication.
Importantly, the workshop also served as a platform to align efforts towards a unified vision of informed civic participation and institutional resilience, and demonstrated the importance of proactive, timely, and accurate public engagement as essential to building trust in democratic systems — particularly in an era of rapid information flows and increasing disinformation.
GECOM said that throughout the highly interactive sessions, scenario-based exercises and peer-learning activities were employed to equip participants with practical tools and frameworks for effective public engagement. This resulted in the development of a unified GECOM-branded identity for the 2025 elections, along with strategies to reach diverse groups of electors, including youth, first-time voters, women, persons with disabilities, and marginalised communities, among others.
The workshop concluded with a renewed commitment from both GECOM and UNDP to continue building institutional capacity for strategic communications and to foster inclusive, informed, and peaceful electoral participation.
