The Republic Bank Caribbean Premier League (CPL) has announced a groundbreaking partnership with the Collabr App, co-founded by West Indies cricket icon Dwayne Bravo, to uncover and showcase the Caribbean’s rising musical stars.
As part of the 2025 tournament, emerging artists will have the chance to perform during halftime shows at CPL matches, offering them a platform to reach both regional and international audiences.
According to a release, Collabr is a creative networking app designed by and for artists, providing musicians, filmmakers, writers, and other creatives with a space to promote their work, grow their audience, and connect with collaborators across disciplines.
Through this partnership, artists can upload their profiles and showreels to the app, where Bravo, his team, and the CPL will select standout talents to perform live.
These performances will be featured as part of the CPL’s Live & Louder initiative, which highlights non-cricketing entertainment across the league. The lineup will also include some of the region’s most celebrated musical acts, who will join the Collabr artists to entertain fans at CPL games.
Some of the artists fans can look forward to seeing this year include AkaiiUSweet, Ricky T, Claudette Peters, and Lil Rick, with more exciting music acts still to be announced.
“At CPL, we’re always looking for new ways to highlight the best of the Caribbean, and this collaboration allows us to shine a light on musical talent that needs a platform to showcase their abilities. We’re excited to work with Dwayne, who had the vision to create this opportunity, and the Collabr team to discover fresh voices and deliver unforgettable performances for our fans,” said Republic Bank CPL CEO, Pete Russell.
Dwayne Bravo, West Indies legend and Collabr co-founder, added:
“As someone who’s always been passionate about both cricket and music, this partnership with CPL is a dream come true. Collabr was created to give talented artists a real chance to be seen and heard, and now they’ll have the opportunity to perform on one of the biggest stages in Caribbean sport. I can’t wait to see the incredible talent we uncover and bring that energy to the CPL crowd.”
